Your Greatness Is Already Inside You. Let’s Uncover It

Everyone has greatness inside them — but most people never fully tap into it.

If you prefer to watch the video version of this, check it out below:

​

My mission is simple: help you uncover that greatness by finding your WHY, losing weight, and becoming the person you were always meant to be.

Because here’s the truth:
​Weight loss isn’t just about pounds on the scale.​
It’s about identity. Confidence. Energy. Freedom.
It’s about becoming you — fully and unapologetically.

​

My Story — and Why This Matters

22 years ago, I was 127 lbs heavier.
But I wasn’t just carrying weight — I was carrying doubt. Shame. Fear of never becoming the man I knew I could be.

I didn’t want to just be smaller.
I wanted to be strong. Respected. Free.

That was my WHY.

And once I found it, everything changed. Not overnight — but over time and with intention and purpose.

Here’s the science: Studies show that intrinsic motivation (goals tied to identity and personal values) leads to lasting change — far more than surface-level reasons like “just losing a few pounds.” (Deci & Ryan, 1985)

​

Why You Need a Powerful WHY

Motivation fades. Life gets hard.
Without a strong WHY, most people quit when discomfort shows up.

Think of it like this:
A diet or workout is the vehicle.
But your WHY? That’s the destination.

Without a clear destination, it’s easy to stall.

​

Some WHYs That Might Resonate

If you don’t know your WHY yet, here are a few that I’ve seen ignite transformation:

• Health & Longevity: Avoiding disease, being around for your kids and grandkids.
• Confidence & Identity: Feeling proud of your reflection. Feeling seen.
• Energy & Performance: Keeping up with life — and actually enjoying it.
• Family & Relationships: Being the example. Being present.
• Personal Greatness: Proving to yourself that you can do hard things.

Your WHY is your own — but it needs to be real. Emotional. True.

​

Try This Exercise

Take 5 minutes and ask yourself:

• “Who do I want to become?”
• “What will my life look like in 2 years if I stay the same? What if I change?”
• “What kind of example do I want to set?”

Then write down 3 reasons you want to lose weight.
Now cross out the surface-level ones.
​Circle the one that hits your heart.​
That’s your WHY.

If you still can't find that emotional reason WHY you want to lose weight, try this:

• Ask for yourself why you want to lose weight. Then ask yourself why that answer is important to you. Then ask again, why is that important to you...
• Do this over and over and keep asking yourself why that answer you're giving is important to you.
• When you get emotional about the answer, you've found your true WHY.

​

Turn Your WHY Into Action

Once you’ve found your WHY, here’s the good news:
You don’t need the perfect plan.
You just need one step you can follow through on today.

Because every small action is a vote for the person you’re becoming.

And every time you show up — even just a little — you’re telling yourself:
​“I can do this. I’m becoming who I’m meant to be.”

​

Final Thought: Declare It

Greatness is already in you.
Your WHY is the key that unlocks it.

So take 5 minutes today. Write it down. Say it out loud.
​And if you’re ready, hit reply and share your WHY with me.​
Because declaring it?
That’s the first step to living it.

You’ve got this. 💪

If you're looking for more guidance and want to inquire about my coaching program, book a call here.​

I'm rooting for you.

– Eddy

​ ​​​​​ ​

​